HubSpot Marketing

JorieMunroe
HubSpot Employee
HubSpot Employee

CTA Copywriting Tips

As a marketer, CTAs are relevant because they encourage your audience to take action on a marketing campaign.

 

Below are a few examples of the types of CTAs you might use in marketing materials:

  • Try for free. Nearly every company website has a free trial offer today. Each of them are CTAs of this variety, and they allow people to demo a product before deciding if it's worth the cost to them.
  • Learn more. Sometimes, all you want is to give your potential customers a little more information so they're prepared to buy something. That's what this CTA is for.
  • Join us. Do you manage an online community? Is your product built on collaboration between users? You might find yourself placing "join us" CTA somewhere on your website.

What are your favorite phrases to use when pointing to different products or content offers?

 

*To learn more about this, check out the Creating Calls-to-Action in HubSpot lesson via HubSpot Academy. 

605 Replies 605
jennafuhlman
Member

CTA Copywriting Tips

Join us, View More Information, Learn more,

TMaggio
Member

CTA Copywriting Tips

Join us is effective because it sounds like you are being personal and inviting someone to be on your team 

 

TBlake
Member

CTA Copywriting Tips

Join Now; Register Early and Save; Register Now; Listen to the Podcast; Read Excerpts

 

jkraftlv
Member

CTA Copywriting Tips

Other than those already mentioned, some others I like are along the lines of Get Yours Here, Be One of the First 25, Get the Edge, Exclusive Access

Alessia12
Member

CTA Copywriting Tips

Learn more, read more, explore now, register now, try for free

0 Upvotes
MNicholas
Member | Platinum Partner
Member | Platinum Partner

CTA Copywriting Tips

Register Now, Learn More, Schedule a Demo, Get Started, Read More

0 Upvotes
JoshuaRAllen
Member

CTA Copywriting Tips

Claim Now, Speak to Sales, Schedule a Demo.

0 Upvotes
DGarvin
Participant

CTA Copywriting Tips

click here to see why you should switch to company x

0 Upvotes
MTincher
Participant

CTA Copywriting Tips

fill out form to get a live demo

0 Upvotes
GageFisher
Member

CTA Copywriting Tips

Claim Offer, Learn More, Find Out More

CAngeletti
Member

CTA Copywriting Tips

start demo, claim your offer, book now

0 Upvotes
JCadeus
Member

CTA Copywriting Tips

The amazon form is straightforward and very effective

0 Upvotes
JCadeus
Member

CTA Copywriting Tips

start the demo, save your, claim your offer, claim your ebook

0 Upvotes
HBignell
Member

CTA Copywriting Tips

Save Your Spot, Register Now, Watch the Webinar, etc. 

0 Upvotes
MDuke
Participant

CTA Copywriting Tips

so true! 

 

0 Upvotes
cschlist
Contributor

CTA Copywriting Tips

Schedule a call/meeting, depeding on the landing page.

0 Upvotes
mdcruz
Member | Elite Partner
Member | Elite Partner

CTA Copywriting Tips

Schedule a Demo, Book A Meeting

0 Upvotes
RShultz
Member

CTA Copywriting Tips

Start Now

0 Upvotes
nickpottle16
Member

CTA Copywriting Tips

Visually appealing

0 Upvotes
CBurt
Member

CTA Copywriting Tips

Personalized CTAs.  Always evolving.

0 Upvotes
AChaurasia
Participant

CTA Copywriting Tips

Leave a review, Let's start a new project, read more, Check it out!