CTA Copywriting Tips

[JorieMunroe]

As a marketer, CTAs are relevant because they encourage your audience to take action on a marketing campaign.

Below are a few examples of the types of CTAs you might use in marketing materials:

• Try for free. Nearly every company website has a free trial offer today. Each of them are CTAs of this variety, and they allow people to demo a product before deciding if it's worth the cost to them.
• Learn more. Sometimes, all you want is to give your potential customers a little more information so they're prepared to buy something. That's what this CTA is for.
• Join us. Do you manage an online community? Is your product built on collaboration between users? You might find yourself placing "join us" CTA somewhere on your website.

What are your favorite phrases to use when pointing to different products or content offers?

*To learn more about this, check out the Creating Calls-to-Action in HubSpot lesson via HubSpot Academy. 

[JCadeus]

The amazon form is straightforward and very effective

[JCadeus]

start the demo, save your, claim your offer, claim your ebook

[HBignell]

Save Your Spot, Register Now, Watch the Webinar, etc. 

[MDuke]

so true! 

[cschlist]

Schedule a call/meeting, depeding on the landing page.

[mdcruz]

Schedule a Demo, Book A Meeting

[RShultz]

Start Now

[nickpottle16]

Visually appealing

[CBurt]

Personalized CTAs.  Always evolving.

[AChaurasia]

Leave a review, Let's start a new project, read more, Check it out!

[RBeaucher]

I like any CTA that offers a free product or demo. I also enjoy the ones that include a little humor - it stands out from the others.

[CBrown6]

download now always works when you are driver a user from a blog post to gated content. 

[BPurkeypile]

"Schedule today" "Sign up for free" "Claim today"

[pkiermeier]

Talk to an expert, Read now, Get started, Let's talk, Get a demo, Join now, Partner with us, See all xyz

[DGarcia1203]

"Register Now", "Learn More", "Schedule a Demo",  "Get Started"," Read More", and "Let's Talk

[SDeMartini]

Save your seat!

[KMarson]

Contact Us Today!

[MZazueta]

Definetlly Sign up, or sign me up is one of the most CTA that every user reacts!, Also Donwload here, or even better download for free!, everything that is free will be a CTA taken, Am I right? 

[BKamper]

I've used "EXPLORE" successfully in the past. Sometimes "REGISTER NOW" is perfectly fine, especially if you're leading someone where they already want to go. "CLAIM NOW" is a great CTA if you're offering something good. 

The important thing to remember is you have to vary it up and keep in mind that every new CTA you use is another test that you could gather data on. 

[ASharma1]

CTA Button depends upon the niche also, suppose if we are credit card processing compnay then we can add CTA : Start Saving

Else i would go with Learn more CTA

[ADauksa]

"Register Now", "Learn More", "Schedule a Demo",  " Read More", "Let's Talk" these CTA are a few we continue to use. Any other ideas for B2B that are a bit different?