Are HubSpot Certifications Enough for Landing a Job?

[Ahmed_Mohamed]

Hi,

I’m looking to advance my career in digital marketing and considering getting HubSpot certified. I’ve worked as a Marketing Operations Officer at UVX Technologies, a Social Media Marketing Intern at Thesocialtalks, and an Affiliate Marketing Specialist at impact.com.

Do you think HubSpot certifications are enough to help me grow in the field, or should I focus on gaining additional skills or experience? I’d appreciate any advice from those who have gone through the process!

Thanks!

[danmoyle]

Hi there @Ahmed_Mohamed amd welcome to the Community! Always fun to see people's journeys and hear their stories. 

In my experience, the certifications are a nice-to-have, but not a must-have. They alone probably won't find you a job. However, if a brand is thinking about HubSpot and it's down to who's better-equipped, certifications may help you stand out. 

In addition to HubSpot Academy (a great resource), I find a ton of value in resources like Masterclass, books (and if you need recommendations, I'd follow The Marketing Book Podcast with Douglas Burdett (Spotify or Apple). It's like a book summary every week with Douglas and the author. 

Then from there, it's often about connections. Staying active in HubSpot Community (including over on Connect.com) will help connect you with folks. Hope that helps! 

[Ahmed_Mohamed]

I appreciate your help this is useful

[Jnix284]

you're welcome @Ahmed_Mohamed, I'm glad it's helpful! 

[Jnix284]

Hi @Ahmed_Mohamed, congratulations on pursuing career advancement through HubSpot certifications.

From my experience, certifications alone aren't enough to land a job, but they can demonstrate a lot of different things to potential employers:

• dedication to improvement/growth
• skills you have acquired, validation of those skills
• areas of interest/expertise

When I first started using HubSpot, certifications like Inbound, Inbound Marketing, and Inbound Sales laid a foundation of knowledge to grow from. As the tools evolved and the platform grew, I continued taking certifications to learn more and have completed 45 (including partner certifications). In combination, they showcase an expertise of the platform - while you don't need 45, or even 10, think about the certifications that will complement your skills and experience and work on building out that foundation of knowledge.

Start with one and go from there, but as you complete them, make sure you document what you've learned - if you can create examples for your portfolio that show how you solve problems or demonstrate those skills, that is something tangible that any employer will appreciate.

I hope this helps, all the best on your journey!

[danmoyle]

Love this advice and experience @Jnix284. I always enjoy seeing your perspective!