By setting goals and putting numbers to those goals, you'll be able to figure out whether your SEO efforts are actually paying off. Many businesses will simply say, "We want to rank #1 for this keyword," but that isn't quite enough. Keeping this in mind, what are the goals for your website? Do you want to increase organic traffic? Do you want to increase the number of leads from your website? Do you want to design a mobile-friendly website? Or is your goal something completely different? Share your primary SEO goal in the comments below!
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