Would be great to have the smart rules from an email carry over into a template version. This way content/images/buttons/link/files can all be customized based on my contact owner from one email. In our use case instance, each of a client's business development officers has an eBook. In the email, I want it to use the appropriate eBook cover image (it varies slightly between their 7 sales verticals), download description (so that it can be customized to that sales vertical), and then the actual download/file link that is specific to that contact owner. I want this email to be a template that their staff can use at any time and pull the correct content.
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