Great minds think alike

Hi,   I am a true Hubspot fan but find it ludicrous that it does not take marketing and sales to the final mile - to be able to report and monitor on key marketing metrics. For example...How to measure the different KPI's I have in my funnel ie:   CPL - Cost per lead CPMQL - Cost per MQL CPSQL - Cost per SQL CPDEMO - Cost per Demo CAC - Cost per Customer   This needs to be a feature. We need to be able to see this: Over time in absolute numbers As % increases or decreases over time etc, etc. Without it we can not make the major marketing decisions. As marketers we need to compare all channels and their true performane over time in order to know how to optimize and allocate marketing budgets. It needs to allow us to upload marketing costs and then create these reports.  ...read more

It would be fantastic if we could setup a recurring email for a specific report. In my use case, we regularly export the sent marketing emails to csv and report on them.   If this could be scheduled monthly to either send me an email or save to a shared drive location such as onedrive that would be super helpful.   Another option would be to make pulling this data out of the API a possibility that would provie the same benefit. ...read more

I'd like the ability to edit individually and in bulk, the Original source drill-down 1 and Original source drill-down 2 property values. This would be helpful specifically with correcting imports.  ...read more

We would love to be able to track our marketing campaign ROIs in reporting in Hubspot. Currently, it looks like you can compare up to 5 campaigns, or view individual campaign closed/won deal values, but we'd really like to be able to add reports to a dashboard that show campaigns with the highest ROI, lowest ROI, etc. ...read more

Currently, filters involving rules like "last X days", excludes today. We need a second version of that filter that includes today.   Use case: I want to track the activity of my Sales Reps, I build a report and I want to see how is the activity over 30 days including today: currently, I can't. I can either show "last 30 days" (in which case I will not see today) or "this month" (in which case as the beginning of each month I will not see how we were doing the week before).   Example: Adwords (an many other systems) has those 2 options (see below) There were some conversations on the forum on how to achieve what this feature would do (see here)       ...read more

It would be helpful to have a way of exporting what was the last email they received, what email they unsubscribed from, and a reason as to why they unsubscribed.    It would be benefical for us to get to know our leads better and helps with segmentation of similar leads that are still subscribed.  ...read more

Many of my clients already define many of their HubSpot Campaigns around specific events, so it would be helpful to be able to directly associate a Marketing Event with a campaign so that Registrants and Attendees would show as Influenced Contacts, etc., automatically.  This is especially helpful for cases where registration for an event would be captured outside of a HubSpot form submission (e.g., registering through EventBrite LP). The Marketing Events beta is an exciting step, but there are a few features I'd like to see that would make it more useful.  Here's another idea someone posted that would make this new Beta feature more useful: https://community.hubspot.com/t5/HubSpot-Ideas/Clicking-through-to-participants-no-shows-from-Marketing-Events/idi-p/408239 ...read more

As a HubSpot Partner agency that works with higher education clients we run into reporting issues when 1 enterprise portals contains multiple domains and sub-domains that pertain to 1 school with multiple programs within that school.   Because reporting at the domain level is only available through the sources report, I would like to see advanced filtering options built for the marketing and web analytics dashboard. ...read more

Currently Hubspot only supports the following Original Source buckets: Paid Search, Organic Search, Referrals, Email Marketing, Direct traffic, Social Media, Other Campaigns & Paid Social (see image below.) All display campaigns that I am running are split over the Paid Search bucket and the Other Campaings bucket, depending on whether they come from Google Ads or other platforms. I would like to see a separate bucket for Display campaigns (medium matches regex ^(display|cpm|banner)$).   Or even better I would like to be able to adjust buckets and add custom buckets to the Original Source property, just as is possible for Channels in Google Analytics.   ...read more