Other MAPs I've used had a tagging feature which allowed you to further filter campaign listings, reports, and more. Campaign tags for filtering Campaigns list: Instead of searching unique terms within a campaign name, if you were able to filter by campaign tag, you could see all of the existing tags within the filters to narrow down your search versus knowing the correct term to search for. Campaign tags for referencing in workflows: For an internal notification workflow, if campaigns were tagged, we could segment notifications easily without having to leverage the email name since not all emails contain a segment name. For example, in a workflow, we could say if Campaign Tag is X then send email notification to X team, if Campaign Tag is Y send email notification to Y team, and so on. Campaign tags for reporting: In lieu of filtering by email name, if a campaign is tagged as Enterprise, we could easily filter all emails that are tagged as such versus having to query many email names to get the desired result. Tags would also be helpful for Forms, Landing Pages, Media, etc. Please add a tagging feature! 😉
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