The placeholder token could be a lot more useful with a small tweak, at the moment, the placeholder token is *almost* very useful - it allows us to define custom information that the salesperson needs to amend before sending out a template, where that custom information isn't stored in a property field. however, it still allows the salesperson to send out an email without having customised the placeholder token, which could end in poor customer experience. At the moment, the placeholder token provides little extra added value than us defining them within the template itself. In fact, it's a little less useful, as in the template we can format it with yellow highlights around the text, which is more noticeable than the current format of the placeholder token. what would be super useful, is if the system checked whether the placeholder tokens had been overwritten by the salesperson before allowing the email to be sent to the contact. It could even highlight the particular placeholder that the salesperson has failed to overwrite with a message that they forgot to fill it in - a bit like how users cannot complete forms without 'required fields'. This would help increase compliancy and accuracy.
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