Hi everyone 👋
We’re actively working on Process Guides — the next evolution of Playbooks. One of the biggest requests has been conditional sections: the ability to show or hide steps/questions based on a rep’s previous answers.
Example:
If a prospect says they have budget → show budget questions
If not → skip that entire section
This helps solve a common pain point with Playbooks today: long, rigid flows that reps hate to use on live calls.
👉 Here’s what I’d love your input on:
If Process Guides included only:
Questions (with property mapping — assume it's available to you, regardless of packaging)
Rich Text
Conditional sections
Flexible Actions (update, create, or associate HubSpot record - including custom objects)
…would that be enough for you to stop creating new Playbooks and fully run your calls through Process Guides instead? (For this thread, please focus on the features themselves. We’ll tackle pricing & packaging separately. Right now we want to validate if the functionality would actually cover your needs.)
If yes — what excites you about that? If no — what else would you need before you’d migrate (e.g., personalization tokens, images, other features)?
Your feedback is really valuable — it’ll help us decide whether conditional sections are the “must-have” feature to move forward with GA, or whether we need to invest more before you can make the switch.
Thanks in advance! 🙏 Every bit of input helps us shape what comes next.
👉 You can share feedback in whatever way works best for you:
Comment below (yes or no?)
Upvote if you’d like to see this move forward
Or fill out this quick form if you’d like to share more structured feedback
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