Great minds think alike

The "name" column should have the option to be frozen, along with the title row so that when scrolling through the data, the campaign names and the column names are always in sight. Currently when scrolling through the data, and there are a lot of campaigns to review, the "name" column and the title row disappear. Considering how long HubSpot has been around, this basic design option should have been implemented from the beginning. The only current way to see all the data properly is to download it. Can this be improved? ...read more

Currently there only exist one error notification in HS and that appears to be on the Salesforce Integration.    We had a lead syncing issue today on an account and apparently it had been not working for some time, with LinkedIn syncing, however no one in the HS Admin circle received a notification that there was an issue.    The business impact of this issue results in leads not being tracked properly and under estimating performance and pipeline. Had we not done a manual exercise of cross checking leads, we may have never known there was a problem.  ...read more

Hey all,   first off, I discussed the issue with Hubspot Support so there is currently no Hubspot solution for this nor is it planned. That is why I am making a proposal here.   The issue: With the Hubspot-Facebook connection enabled, Hubspot will automatically set UTM parameters to a campaign once it is created via Facebook Ads Manager (or Meta as it is now called).   The problem is that a campaign usually runs on Facebook and Instagram at the same time. However, the utm_source that is then saved in a Hubspot property "Original Source" is always hardcoded to "facebook".   Hubspot also writes some parameters for its own integrated ads tool. These begin with "hsa_*", e.g. hsa_src which has a dynamic parameter of hsa_src=[SOURCE_SITE_NAME] which you can also read about here, Ad tracking in HubSpot.   Unfortunately this hsa_src is nowhere to be found, not in the ads tool, nor in any property - this was confirmed to me by the Hubspot support.   The idea: What I would like to see implemented is this dynamic parameter as utm_source so that we will always have a Original Source of either Facebook or Instagram depending on the ads placement.   The workaround: As a workaround for now one can change this (so set utm_source=[SOURCE_SITE_NAME]) manually after the campaign has been saved and the Hubspot parameters have been added automatically.   The value: This feature will allow us to see which channel has contributed to users filling out forms after they clicked on one of our ads. Correct attribution and budget allocation will be a positive outcome.   Hope this can be done and thank you. Freddy ...read more

My marketing team would love to have anonymized lead data sent to Google Ads for accurate conversion information via Google's Enhanced Conversions for both web and leads.   Enhanced Conversions work by sending hashed lead details to Google, which then matches that data to its own records . This can be implemented throughout frontend means as at least one user has tried, but more and more users and browsers are preventing tracking scripts and pixels from loading. Similar to Facebook/Meta's Conversions API, incorporating Enhanced Conversions through the Google Ads API will help track conversions more reliably, and help further optimize ad campaigns.   HubSpot already uses the Google Ads API to allow users to manage Google ad campaigns in HubSpot, and HubSpot forms already capture lead information necessary to send to Google for EC data, so it seems like there's existing runway here for implementation. Here's more information for Enhanced Conversions: https://support.google.com/google-ads/answer/9888656   ...read more

We have just started to use this platform as a method of getting new leads. This platform is an important part of paid advertising, but unfortunately today we are not able to analyse this data in our CRM.   ...read more

The list of organic social sources is currently different than the list of Paid Social Sources. The most notable example is TikTok, which is currently only available as a source under Organic Social.  This means any paid ads running on TikTok won't show up properly in our traffic source Drilldowns.   Please add TikTok to the list of Paid Social Sources. ...read more

Expand what could be tracked as events in the ads tool. Make at least the Form Submission (with the option to select specific forms) available. Ideally, all other conversion events should be added (meeting requests, chat, offline...). Eventually, every activity or contact property change should be possible to track individually.   The advance feature could be a rule set up (AND, OR) for combining events.   On the same note, increase the possible trackable events to accommodate the increase in options. ...read more

Make it possible to export the ad performance data on the most granular level the Network allows (GA: Ads and KWs; Li, FB: Ads) ...read more

When exporting data from the ads tool, make it possible to break down the data downloaded in set periods like daily, weekly (with options to Mon-Sun and Sun-Sat), monthly, quarterly and yearly. Now if I need eg. 6 months of data, I have to set each month and export them one by one. ...read more