HubSpot Ideas

GGolf

a/b testing blog articles

I would really like to have the facility to a/b test blog articles - titles, images, content, links etc. I think this might have been raised before but I'm hoping this will push it up the popularity list a little more!

8 Replies
orangepegs
Contributor | Platinum Partner

I whole-heartedly agree. All content mediums should have this ability. I'd apply this to blog listing and post templates as well.

 

Wouldn't it be amazing to be able to test hundreds of articles at the same exact time? Game. Changer.

Adronious
Member

Same here, I was hoping to run a test on the effects of having my "Related Topic Video Link" at the top of the blog or the bottom. Was curious how many people would scroll past the video to read the article

SMeyerSuarez
Contributor | Platinum Partner

We really need this feature for the blog as well. It doesn't really make sense, that a/b testing is only available for webseite pages or Landingpages. Thanks for pushing this.

mrs_perroulaz
Member | Platinum Partner

Please provide A/B testing also for blog articles. Thank you very much. 

Farid
Participant | Platinum Partner

It will be an absolutely very useful feature. Please add it as soon as possible. Thanks and regards

Rlund
Member

I completely agree with this request! A/B testing for blog articles would be an incredibly valuable feature.

kcappelletti
HubSpot Employee

My customer is looking for this feature. A/B testing is a crucial part of this team's marketing and sales process.They find it frustrating they can A/B test all types of pages except blogs.

DDewhirst
Contributor

This idea was raised in 2021 -- https://community.hubspot.com/t5/HubSpot-Ideas/Ability-to-A-B-Test-with-Blog-Posts/idi-p/443536 -- and it is still very much needed, and still puzzling as to why it's functionality that's missing. Possibly some quirk on the dev side -- but as with anything, that should be a problem for the product team to sort out with the devs to give us important functionality.