Why can't we see revenue tied to a CTA?
Calls-to-Actions (CTAs) in HubSpot seem like a great feature until you realize that you can't actually report on revenue specific to them. Revenue is a major component when analyzing the performance/success of anything, but especially if you want to test one CTA vs. another. Even trying to come up with a custom report based on a CTA misses the mark from a revenue standpoint. How can we generate a report that shows revenue from a CTA?
Sure, you can view clicks and views related to the CTA, but why are we leaving out the most important metric: Revenue?