I would absolutely love a "Today's Date" property. This is something I have discussed with many HubSpot users and employees and everyone agrees that it would be incredibly beneficial to all teams within the business.
I find it crazy this isn't available yet! I think the potential uses of this are endless but for myself, our sales team, and marketing teams it would massively help with reporting. Creating custom properties that allow us to monitor the time a contact/company or deal has been at a certain stage, how long since their last website visit, and much more.
It will allow us to create nurture workflows and campaigns for stagnating deals which will ultimately help us generate more revenue.
I think the amount of times people have sought an answer in the community section demonstrates the desire for this property amongst HubSpot users.
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I'm Dave from the hapily support team! We just launched an app called Tick Tock Today that creates a today's date property for your objects. It's available on the HubSpot Marketplace.
I've formulated some different ways to use the property. Including a time between property! I documented how to create one in this blog post here.
If you have any questions, feel free to reach out. I'd be happy to hop on a call with you!
Best,
-David Staat
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