HubSpot Ideas

CCompton85

Understand bot filtering in sales email analytics

Would love to have the ability to understand bot filtering in sales email analytics like we can in marketing email analytics!

HubSpot Updates
July 09, 2025 11:20 AM

Hi @TKaufman5 ! We do our best to filter out what we have high confidence is non-human interaction, but it's certainly possible some is slipping through. If you've got repeatable examples, I'd encourage you to file a support ticket to see if something is broken.

Delivered
July 02, 2025 03:52 PM

June 06, 2025 05:01 PM

Hi folks! For sales email, we actually filter out bot activity before it gets to your analytics (see KB article). Does this solve the ask in your minds, or are you saying you wish we would show you how much bot activity you're getting?

6 Replies
TKaufman5
Member

This is a great idea and would certainly make Hubspot sales a more powerful tool!

JBall16
Member | Diamond Partner

I agree - this would be incredibly helpful! 

hroberts
HubSpot Product Team

Hi folks! For sales email, we actually filter out bot activity before it gets to your analytics (see KB article). Does this solve the ask in your minds, or are you saying you wish we would show you how much bot activity you're getting?

hroberts
HubSpot Product Team
 
TKaufman5
Member

HRoberts - I wonder how accurate that filter is;  I have seen definite examples of bot activity being logged as user activity and can replicate it easily at certain accounts.  I now know the pattern at a few particular accounts so if I see anything outside of that, then I know that it is indeed a target and not the bot.  

hroberts
HubSpot Product Team

Hi @TKaufman5 ! We do our best to filter out what we have high confidence is non-human interaction, but it's certainly possible some is slipping through. If you've got repeatable examples, I'd encourage you to file a support ticket to see if something is broken.