Targeting possibilities for Social Media posting

We're currently using HubSpot for Twitter posts, but when it comes to Facebook and LinkedIn... We simply can't, and here's why: we need to use language targeting for Facebook, as our fans speak various languages and we don't have the same message for each audience. Same punishment for LinkedIn: we use the audience targeting tool to be more relevant with our social posts.

I assume that it is quite difficult with LinkedIn as their API seems to be have quite a few restrictions (e.g posting images) but Facebook geo-targeting and language tageting features must be available.

73 Replies
Occasional Contributor | Diamond Partner

100% bump on this feedback!
This needs to be part of HubSpots social tools ASAP. Working as an agency with a lot of global clients it's almost embarrassing to make them buy an external service (like socialsprout) to be able to do this, and only this, pretty basic feature.


Any news on this?

Status updated to: In Planning
HubSpot Product Team

Hi all! Thanks for all of the feedback on this one. Could you help us build the best feature for you by answering a few quick questions? (It will take you less than 3 minutes and we'll build a better feature because of it)


New Contributor

Hey, we are having the same trouble here, and it really does not help us ease the process of Social Media campaings.

Can you please tell us where the project is at for now? Is it still in the roadmap?

HubSpot Product Team

@eguillard - still in planning. I promise I'll update this thread when we've got a beta for you all to play with!

New Contributor

Same here! Without the targeting options in LinkedIn the Social Media tool is unfortunately unseless for us as we have to create different posts for diefferent regions / languages in one LinkedIn account.

Occasional Contributor

Is there a new update about this? We would be very helped as well with this feature! 

Regular Visitor

We are also needing the targeting options for LinkedIn on a daily basis. Would be great to have them. 

New Contributor

Location targeting besides language targeting is definetly needed!

New Contributor


Any update on this????

New Contributor | Diamond Partner

@Daria or anyone from HubSpot productteam, any updates on this for roadmap?

New Contributor | Platinum Partner

Facebook recently removed the feature to plan posts, so it would be even more important to expand the integration from Hubspot to Facebook. Especially the possibility to post in several languages is missing at the moment. Is there any news on this?

New Contributor

As a global copany we need this. I am sure most of your customers are global too and would value this additional feature. Right now because we post in 3 langauges we canot use HubSpot to do this.


Occasional Contributor

We would also really appreciate this feature. We can't use this tool for the moment without targeting language.

New Contributor

Hi Hubspot,

Any luck with this? It's getting pretty important.

Thank you


New Contributor

We need this as  company that does posting in multiple languages. It is currently not possible for us to use the social tab for Facebook posts.

New Member

Great idea - do you have an ETA?

Status updated to: Delivered
HubSpot Product Team

Hi all - we have begun to release this functionality to our social users, and hoping to be live to all by next week! If you would like to be ungated early, please fill the form below:

Occasional Contributor

Cool! Thx

Occasional Contributor | Platinum Partner

Great news!!! I guess it also possible to target language for LinkedIn after this update?

HubSpot Product Team

Currently this feature will only be for Facebook image & text, but we look to expand this to Linkedin.