HubSpot Ideas

Search HubSpot Ideas or Create Idea
cancel
Turn on suggestions
Auto-suggest helps you quickly narrow down your search results by suggesting possible matches as you type.
Showing results for 
Search instead for 
Did you mean: 
Status: In Planning
mvm
Submitted by on ‎Apr 6, 2018 4:08 PM

Short survey asking people why they unsubscribed

Currently we can not tell WHY people unsubscribe. There is no report to generate about the why. MaillChimp had that feature.

 

Feature request is to add a drop down with reasons unbsubscribers can pick from as soon as they hit the unsubscribe link from the email's footer. There should be no reason why they need to hit a custom link to go to a different page to explain why they unsubscribed. 

 

Thanks!

 

See more ideas labeled with:
32 Replies
ogosdeck
Member
‎Oct 6, 2022 2:39 PM

Much needed! Understanding WHY someone is unsubscribing would be incredibly valuable to email marketing strategy

Shamgar
Participant
‎Jul 6, 2023 2:29 PM

Still no plans to add this feature? I understand it may not get many responses, but any response would be extremely helpful!

SaskiaSoi
Member
‎Jul 20, 2023 7:18 AM

Hi there, is there any update on this? This feature would be so helpful. 

RYLeigh
Contributor
‎Jul 28, 2023 5:50 PM

Commenting in 2023! There is still a major need for this functionality. It's absurd that it's been passed over for so long.

SilvanaPSI
Participant
‎Nov 7, 2023 5:21 AM

Any updates here? Can't believe it's not possible to do something so simple... 

JWard3
Member
‎Dec 5, 2023 9:18 AM

Many other platforms have this functionality available.  It is shocking to know that the leading automation platform has not yet developed this functionality. Please add this to the development plan for 2024. 

IVoois
Member
‎Jun 28, 2024 7:51 AM

We would also really appreciate this functionality! Can you give us an update whether this will be possible within HubSpot?

averyguest
Participant
‎Jul 18, 2024 4:20 PM

We would like the ability to add a question after someone unsubscribes so we can understand why they unsubscribe. From my understanding, there is not a way to do this without code. 

CSteinbach
Contributor | Gold Partner
Contributor | Gold Partner
‎Aug 5, 2024 2:06 PM

As @averyguest suggests, they would like this added after the unsubscribe. Because of the changes with Google and Yahoo this year and the requirement for one-click unsubscribes, perhaps this enhancement request would be best placed along with the unsubscribe confirmation. In order to optimize submissions, a single-select or multi-select checkbox field would be ideal. It would be helpfull as well to have controll over the confirmation message upon submission of the unsubscribe reason. 

Mhutton
Contributor
‎Sep 24, 2024 10:49 AM

Would be good to have this!

In Planning
BérangèreL
Community Manager
Community Manager
‎Mar 27, 2025 12:34 PM

Thank you all for taking the time to submit, upvote, and comment on this Idea. This Idea is being revisited by our team. The product development process is always filled with unexpected bumps and hurdles, so I can't give an exact timeline, but we'll deliver this feature as soon as possible. All updates will be relayed on this thread. Stay tuned!

In Planning
BérangèreL
Community Manager
Community Manager
‎Mar 27, 2025 12:40 PM

Thank you all for taking the time to submit, upvote, and comment on this Idea. This Idea is being revisited by our team. The product development process is always filled with unexpected bumps and hurdles, so I can't give an exact timeline, but we'll deliver this feature as soon as possible. All updates will be relayed on this thread. Stay tuned!