Product recommendation -personalization - eCommerce
I'm missing in HubSpot one feature and I believe I'm not alone. From my point of view HubSpot losing a lot of potential in eCommerce.
A would like to talk about product recommendations or product personalization. This feature is commonly based on ML or AI and another automation tool like Marketo, Exponea, Mautic have this feature.
Product personalization commonly works on visitors behavioral and show them the product what they more likely to buy. You need only product feed, web tracking and something like embed code put to your website or email or blog or wherever customer could see products.
I believe that personalization has its place in Inbound methodology. So why not?
I know it's a big development so maybe find some partner and integrate this feature or the whole solution.
What I know this feature will open HubSpot the door to the eCommerce space.
What do you think?
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