HubSpot Ideas

mariahedges

Private or hidden communication subscription type

It would be useful if it were possible to set up a subscription preference type which is private or could be hidden from everyone.

 

For example this could be used for an internal employee newsletter who would have a subscription category that cannot be signed up for by external people.  Or, if you have a specific group of customers who you want to sign up to a certain type of emails and therefore limit who would be able to access that subscription.

141 Replies
shuckster
Member

I second this idea, i think it would be great to have 2 or preference pages, so we can split out automated ones vs traditional ones

jbfeig
Participant

Agreed! Just had a client ask for this!

JimHarris
Contributor

This is a great suggestion. I would love to have this for our email management 

JJJS
Participant

We need this now!

Any ideas as to when this will be available?  We got the CRM assumming that this was a standard feature only to find out well into the project that it cannot be done.

NW
Member

Hubspot has gone MIA on this. I was sent to this "We want this built" area to "vote" for this capability months ago. It's such a a basic and foundational thing I don't understand why it's not standard in their product. For now, it looks like it will be a long time coming. 

hfcraig
Member

Please please please implement this idea soon!

KariV
Member

It's actually shocking how this isn't an option. We NEED this. 

KevinAdvidi
Member

 Need this! 

jeastman
Participant

Yes! I am running marketing for two products from the same portal, so we want to keep the subscription preferences separate. Right now there's no way to do that.

jeastman
Participant

Agreed. I'm marketing multiple products and often the subscription preferences don't overlap. I need the ability to select certain subscriptions for certain audiences. And then have a global unsubscribe - just for those audiences. 

maddychung
Member

We need this too!!

Julien_Mantu
Member

Dear Hubspot, it's 2020 - please, we need this!

tianna287
Member

Yes! Why is this not possible yet?

azalaquett
Contributor

Agreed. We need an internal communication subscription type. This would be very helpful. Thanks for posting. 

anders_grove
Contributor | Elite Partner

Definitely need this feature, +1

 

We're using a javascript hack to get around this at the moment. Not ideal at all.

 

Below is a sample of the script, though I wouldn't advise using it (at least not without a developer implementing it).

 

 

<script>
	$( window ).load(function() {
		$('.item .fakelabel').each(function(){
			var current = $(this).text();
			if (current.includes("Service")) {
				$(this).parent().parent().parent().hide();
			}
		});
	});
</script>

 

 

jeastman
Participant

Thanks, @anders_grove! I'll talk to my development team about trying this out in the meantime. 

soleneoudet
Member

We need this!!!

 

@anders_grove: has this workaround worked well so far?

TylerScionti
HubSpot Product Team

Hi all I am the product manager on the subscriptions team at HubSpot, I certainly see where this will be useful as folks run all their communications on HubSpot (external and internal) and the need to keep those completely separate. Right now we do not have a space for this in our roadmap, however I will keep this one on our radar.

bkelly
Member

If this is not going to be implemented then it should be made clear that every subscription type will be displayed to anyone that ever receives an email from us if they click Manage Preferences, which is at the bottom of every email.

 

This feature can very easily "leak" information about a company that they might not want shared. The only way I found to discover it was my clicking on that link in a test email… 

michaelstrategy
Member

I agree this would be useful. However, given the fact that we can't currently hide subscriptions from the public, we'll have to figure out a way to be comfortable with this functionality.

 

Here's a decent, no-code workaround:

 

  • Set up a simple workflow that lets people attempt to opt-in, but if they don't meet your criteria (e.g. they're not a customer or not the right type of customer), they'll be instantly removed.

 

Note: Using a contact's Lifecycle stage (as in the example below) may not be enough filtering for your needs. You'll want to filter by however you categorize the types of folks you don't want to allow in - by product, by customer type, by lead type, or some mix of those.

 


How to immediately opt-out the types of contacts you don't want opted-inHow to immediately opt-out the types of contacts you don't want opted-in

 

  • (Optional) Make them aware they were denied access: Kicking people out of things isn't the nicest thing in the world, so why not offer some closure to interested folks about why they weren't allowed in.

 

Make former customers or lower-status customers or unconverted leads aware they aren't the right fit for this exclusive mailing listMake former customers or lower-status customers or unconverted leads aware they aren't the right fit for this exclusive mailing list

 

  • Example of Access Denied Email: A friendly and helpful automated email that goes out on Friday from a marketing person on your team saying something like this reinforces the idea that the list truly is exclusive - but also that there's a way to gain access (i.e. buying that product or service).

 

Hey Todd,

I noticed you tried to sign up for our [expensive, exclusive product name]'s customer newsletter this week.

Since that newsletter is only sent to those active clients, our system probably didn't let you subscribe to it.

We're under the impression you're a [not expensive or exclusive enough product] client. If that's incorrect, let us know!

In any case, here's some info about [expensive, exclusive product name] and happy to answer any questions as they arise.

Enjoy the weekend,
Michael