Post Playable Videos to Facebook
As we know, posting playable videos to Facebook is a current best practice when it comes to social media.
However, it is currently not possible to seamlessly post videos to social media through HubSpot. Most solutions require posting the video on a third party platform or uploading it to HubSpot's file manager, then posting a link via HubSpot. This method does not result in videos that are playable within the Facebook platform, but instead requires the user to click onto the link to play the video on an external site.
Without the ability to post videos and thus use HubSpot's social media tracking and reporting, we find that there is limited utility for HubSpot as far as social media video publishing and scheduling is concerned.
An upgrade to the social media publishing tool is sorely needed in order to keep up with the latest social media marketing methodology.