Pipeline conversion metrics in standard reporting tool
As a marketer I want to be able to report on the quality of the MQLs I'm generating as well as the quantity. Yet HubSpot's standard reporting tool doesn't include SQL as one of the default properties in the Lifecycle Stage Funnel/Pipeline reports. In my mind, this is basic 101 reporting needs and shouldn't be a £165pm upgrade cost to the reporting ad-on. Come on HubSpot - play fair!