Option to automatically add a product to a deal with workflows

Hi team,


It would be great to be able to automatically add certain Products to Deals within Workflows. For example, if a customer comes in via a certain source and all of the customers from that source are purchasing Product A, all the Deals could then be automatically updated to have that product associated with them.


This would reduce friction for sales teams and allow more seamless Deal creation - the teams wouldn't have to go back and add Products later. Thank you!

HubSpot updates
14 Replies
Occasional Contributor

It seems that the HubSpot Products has a long way to go to be integrated into the Hubspot platform. This would be extremely helpful and almost expected when they launched this product into Hubspot.

New Contributor

Seems like products can't be used in automation workflows at this point (for example to update properties such as recurring revenue amount or if it's a project client/retainer client) as well as adding this type of information to "ding-notes". 


Would be great if this would be possible Smiley Happy

Occasional Contributor

Agreed. It's kind of pointless to have workflows centering around deals if they don't even support products...why would we be able to use a workflow in this case - if we can't add a product to a deal when we automatically create it, for example? (recurring product, if that matters).

Andreas Top Contributor | Diamond Partner
Top Contributor | Diamond Partner

I agree, this is a good idea. I am surprised it is not allready an option to automatically associate products from the product library to a deal. 


How long until this is possible, HubSpot team?  I need this for several of the clients I'm working with. 


Andreas  Smiley Happy

Regular Contributor

We could use this as well. We are using a workflow trigger to automatically create a deal when a specific form is completed on our website. In this form, we have fields that map to products. It would be great to auto add a product to a deal and bring in the associated potential revenue. 

Occasional Contributor

We're doing the exact same thing as @kbarrera and I agree completely. It would be great to automatically add products to a deal when a customer fills out a specific form. 

New Contributor

This would be a great feature to have. Hopefully this thread can get some attention and have it implemented. 

Occasional Contributor

Key features for us also - we have 100's of products that are grouped in product lines.  Sales want to auto select many products automatically when their deals reach a certain stage.  

Regular Contributor

This would go a long way towards making Products a viable feature for us as well.


It would be amazing to have it available.