HubSpot Ideas

JRoux4

Multiple languages variations for Email Templates and Snippets

Hi All,

 

Our Sales team is rather small (8 individuals) but works internationally in multiple languages (British English, American English, French, German, Italian, Spanish, Mandarin...). We use Email Templates and Snippets on a daily basis and record each piece of content in multiple languages. In its current form, it requires creating each email template and snippet multiple times, for each language, as individual records. This causes difficulties in managing, finding and updating them -even using folders and private team views.

 

Our request is the following:

Would it be possible to have language variations within the email templates and snippets like we can do with our web pages and blogs? So we can create ONE email template/snippet, and add the content in multiple languages within this same record.

This would help both the Sales Ops maintaining them and the Sales team using them.

 

Thanks in advance,

JB

20 Replies
nonoodle
Participant

I can't believe this doesn't already exist! 

Borisotto
Member

Same need here! The above mentioned functionality would be perfect for us too, since we communicate in English, Spanish, French and German with our clients. Additionally, it would be great if there were an inetration/API with deepl.com, allowing the user to translate a template or a snippet with just one click.

 

Looking forward to seeing multiple language templates (without having to clone each template three times) in hubspot soon!

 

cheers,

Boris #lamontesina 

ernestajy
Member

It would be great to have the feature/possibility of creating 1 email template with multiple language variations to it and that email template can be deployed on (1 or more) Sequences, in which the Sequence can then detect based on the contact's language metadata field, thereby switching the required language dynamically. That would be a highly valuable feature to develop, Hubspot team!

Bürobert
Contributor

We could use this feature for Marketing emails as well. I would already be happy if the language preference contact property would be accesible as a filter for smart rules.

SBrosbøl
Member

This would deffinetly be a great feature. We have 9 different departmenst and being able to make translated versions of one email would be very time efficient. I also like the API integration with DeepL idea! Very needed feature

JRoest
Member

We definitely need a smart solution for this asap! We're planning to start sending our Delivery and renewal emails  as  Transactional emails via Hubspot. We're currently sending these emails in 13 languages via Sendgrid. I'm thinking of using a workflow to send the email in the correct language, but that still means maintaining lots and lots of email templates. 

trangnguyen
Contributor

We definitely need this! We have sales teams working with different languages throughout the world. It would be great to be able to add multilanguages for marketing emails, sales templates, and also service templates. If we have a customer who has a preferred language, we can set up a workflow that streamlines which language version they are receiving whether its a transactional email for upcoming renewal or service updates. In addition, we have management viewing email performance. It would be a great add-on for them to view how their international sales team is working with their templates to see what works and doesn't. Perhaps it might be a transcribe option instead for this request but being able to have translated versions in different languages for our marketing and sales team to send out to prospects and customers. 

LWidmer
Participant

Same here, I support this feature

JHan4
Member

Same here, I support this feature

ACarranza4
Member | Platinum Partner

Please, this functionality would help us a lot. Now that Breeze exists, couldn't it help us through artificial intelligence?

CR-STW
Member

I upvote this too

STreadway1
Member

This would provide a better experience and save time for anyone crafting emails that need language variations.

BrookeWorrell
Member

This is especially needed. It's 2025 and this idea was from 2021, please consider, we have 48 votes and counting!

AFerrer9
Member

This is a great idea! A feature to turn an email into another language variation would greatly enhance our members' experience and be a game-changer for those creating the emails! 

CR-STW
Member

Yes and get the Breeze/Copilot AI to help do the translation for you....

CSchwoerer
Member

This is a fantastic idea! Being able to offer emails in another language would really help the customer experience - allowing it to be similar to a website translation would be extremely helpful for those of us creating and deploying the emails as well! 

Jason_Newman
Member

Agree, Having 1 template that you can set to multiple languages would be beneficial and easier to manage when working with multiple languages. 

EvenFossland
Member | Diamond Partner

Yep, this would make a lot of sales teams more efficient, and we need it also! 

WRandall
Member

We need the same in sequence emails with the ability to chose the language to send that email in as we add the contact to the sequence. We work globally. We do not have the option to just create more email templates because our company has indicated we have a threshold limit. 

Caseyhg
Participant | Platinum Partner

+1 on this, suprising that the functionality does not exist. Considering the number of HS users that need to send multiple languages, this needs to be added!