HubSpot Ideas

khughes

Multiple date formats on date property in personalization

Hi HubSpot,
Right now there is no way to change the date format on date properties in personalization on e-mails. The date property will always display in US format (mm/dd/yyyy). These dates can be very confusing and mislead europeans customers who are used to the dd/mm/yyyy format. Therefore, I am hoping that we get can get enough votes here and have the ability to choose multiple date formats on date properties in personalization on emails.

Thanks,
Christian

57 Replies
forgift
Participant | Elite Partner

Urgently

Wol
Member

Please, please, please consider developing this feature. 

We currently add date formats to many of our workflow emails and the date looks terrible in the middle of copy. It is also confusing as our base is global as to which date format we are using. Please consider this development and remove the confusion. I have attached an image of how it looks in our emails.

 

 Screen Shot 2020-12-09 at 5.28.18 PM.png

YiRui_Chua
HubSpot Employee

Hi team,

Commenting for a customer here.

This is an important feature, especially for marketing emails and the ability to spell out month e.g. Jan. This way, it would help remove any doubt on whether we are going for dd/mm/yyyy or mm/dd/yyyy

Thank you

ema_negrisan
Participant

Need this development as well. We operate in many markets globally and each region prefers its date in a specific format. One of our specific uses cases is informing customers whose licenses expired about the exact expiration date and their renewal options. EMEA customers are very confused by American-style date formats... We need to be able to display dates in different formats in email tokens, at the very least. Thank you!

colbertcc
Member

We need to have the ability to select date format. 

Currently we are forced to select United States.

Doing world-wide business, we need/prefer to use the format of: yyyy/mm/dd

 

We should not be restricted to the option given.

Make Date format a drop-down list

 

Make number format a drop-down list by currency.

 

The above options are available in other CRMs.

 

 

colbertcc_0-1634688840418.png

 

KMarshall9
Member

In South Africa. Really need this. Has it been added since 2017?

tkuhle19
Member

This is super important for us as we have customers all over the world and the current format could cause serious confusion about campaign renewal dates.

 

Please add this!

GEiselt
Contributor

Surely HubSpot has plenty of users whose clients are based in multiple regions that would appreciate the ability to use multiple date formats, not just the single account-level setting? Please add this to the planning list!

beckyhopkins
Participant

This is insane - You can select that you're in the UK and to use UK dates and formats, yet the minute you go to use a personalisation token it defaults back to the US.  Your customer base is worldwide and the majority use dd/mm/yy formats - You've catered for one and not the many!

LLynam
Participant

Need this also. Very suprised it isn't available

TRoberts1
Participant

We have the same issue as @khughes. Please put this on the roadmap. 

NHowarth
Participant

I can't believe this issue has been going round in circles since 2017. Given that the users of this platform are global and the US format is only used in a fraction of that customer base I would have expected this to be resolved by now. 

 

This is impacting my companies use of HubSpot. There is so much competition for HubSpot now that I would have thought date formating would be a basic requirement.

Can we have an ETA on this please.

JEnglisch
Member

Hi everyone,

 

I just started using Hubspot and am very surprised that this is not planned to implement yet. I was really hoping to be able to include dates within our emails but as we have an international subscriber base, this is not possible. Please priotize this

HSUser1
Member

Hello,
We absolutely need this. The ability to change account-wide settings to dd/mm/yyyy but not date properties is extremely confusing. Worst of all, it is ridiculous that an international company would not provide such a basic functionality. I'm looking at alternatives for my company

NPW
Contributor

Hello All,

 

As per the other comments, we need to be able to change the default date format for sequences/workflows. If this could be prioritised that would be great!

@Gade 

Alexander1
Member | Platinum Partner

Surprised this is still not rolled out from HubSpot. Like all comments, we need this functionality as it's causing confusion among UK and European clients. You have my upvote!

VDuong
Member

Hi - has there been any upates to this? Seems like there's a lot of demand for this change

dtavenues
Contributor

Adding a voice to this as well. A lot of your customers are operating globally and beign unable to format dates in marketign communication for local markets is kind of table stakes.

SPower6
Member

please add letter format, e.g. instead of 07/06/2023, to the 7th of June 2023

mhibou
Member

"Not currently planned" ? ... Come on...