HubSpot Ideas

elanashama

Missing Performance Stats on Landing Pages

HubSpot recently released an update that is massively affecting analytic abilities for campaign assets.

 

Until now, the landing page performance tab allowed users to view extensive analytic stats for all the different campaigns. For each campaign associated with the landing page, we were able to break down the stats by custom source and medium (which were created via tracking codes).

With this new HubSpot update, you can’t see a breakdown of the sources anymore, you can only see general stats for each campaign. In order to see the breakdown, you need to go into the campaign  tool and open the traffic sources.

 

This new way of viewing stats is extremely cumbersome and frustrating. Not only that, but the campaign tool is missing the following crucial data:

  1. Performance stats, e.g. submissions, submission rate, new contacts, etc. (all stats that are available in the landing page performance tab)
  2. The stats are per campaign, not per landing page. If a campaign has multiple landing pages, you can’t see stats per landing page

 

I don’t understand why HubSpot would remove a feature that for so many years has been an essential part of our marketing efforts, especially when it impedes our ability to properly and accurately track the success of our various marketing strategies.

 

We would like HubSpot to restore the landing pages performance feature

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