Who: Social Media Managers Goal: Make posting to multiple accounts (across different time zones) more intuitive
Value: Make it easier to target audiences from different areas across the globe
Context: Currently the hubspot social media clock is synced with the hubspot main account clock. So for example, quing up for the Middle East I'd have to manually calculate the time difference between UAE and Malaysia and input 12:00 noon if I want the post to go out at 8:00am UAE time.
Now, add a couple more time zones to that and this gets complicated.
Example: Loomly Social Scheduler- You can set timezones for each calendar (social media account) that is seperate from the global account's timezone.Loomly Calendar Time Zone Setting
Hubspot offers an impressive 50 accounts that can be linked, but without the infrastructure to optimally use the capabilities this impressive number is suddenly not so impressive.
I wholeheartedly agree with this idea. It would be good to have a separate time zone setting for marketing purposes as there are organizations with branches across the globe running on time zones but have one main account on Hubspot, which has only one default time zone.
Agreed - our HQ is in the UK and not having flexibility to post in local timezones is very frustrating. To Lubna's point, having optional timezones you could use across the entire Hubspot account would be amazing, but at a minimum it should be customisable at individual campaign level. It's setup like this for email sequences so I'm not sure why it hasn't for social.
This is crucial. With over 200 marketing employees globally using Marketing Hub, there's significant room for human error due to the inability to schedule posts and emails in their respective time zones. Our account is set up in GMT, requiring those in the US, Singapore, and other regions to constantly adjust for time differences. Implementing a feature that allows users to schedule in their local time zones would be immensely beneficial.
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