Get Open / Link Click data for "Sales" emails

BarksdaleIR

Our organization sends email blasts via outlook desktop, for a number of reasons that I won't get into, this is our preferred workflow versus using the hubspot ui to send these emails as "Marketing" emails. 

The issue is that because we send emails this way, we are unable to pull data about opens and link clicks via the API. (AT the moment, only emails sent, and replies are available via the API, despite the opens and link clicks data being clearly visible within the hubspot UI)

 

We would find it extremely useful to be able to pull this data to do our own scoring based on how people are interacting with the email. For now, we are evaluating other products that support this workflow.