Form submission creates Conversation
There is currently no connection between form collection and Conversation Inbox. Massive design oversight on their part.
I have multiple websites with embedded contact forms as entry points into my sales and marketing teams. Now my form submissions are simply emailed and are associated with the generic HubSpot email, requiring a couple steps to properly associate with the contact. This is really lame and an easy fix.
How it should work
1) Form submission creates contact (working)
2) Form submission shows up in Conversation Inbox as a new thread and associated with the contact that HubSpot just created.
3) Nice formating of form responses to create a clean customer-facing image.
To hack this process I forward the form reponse to my Inbox email. It shows up as an ugly HS form response email which is then in the reply I send to the customer. There is no way to customize subject and format to not show internal/hidden form data.
Since there is no auto association, it isn't possible to do any filtering in conversations without doing all the manual steps listed above.