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Form Submission Response Time

There should be a way that would allow us to measure the response time of a form submission. This would help Sales Management measure the effectiveness of follow-up efforts of their Sales Associates.

For example, a form is submitted by the customer at 1:00pm. A Sales Associate receives the form submission notification and logs a call (or email?) at 1:10pm. I would like to be able to report that it took the Sales Associate 10 minutes to respond to the customer. Furthermore I would like to report that the Sales Associate's average response time this month has been 15 minutes whereas their colleague's has been 30 minutes.

Goal: Monitor, manage and shorten response time of Sales Associates on Form Submissions.

Value: Increase timeliness and effectiveness of response to customer inquiries.

5 Replies
Occasional Contributor

HubSpot gives us the tools to respond quickly, but no way to track response times. Please add this feature. 

Occasional Contributor

This is something we very much want as well. During Hubspot training we learned how important it is to call/respond to leads within two minutes of getting a request, but we have no way of calculating it.

New Contributor

We need this very much, I am blown away that it does not exist! This is the most basic metric for lead management. We have a small, geographically distributed team with lead flow that is growing rapidly. I am in desperate need for reporting on our time from lead assignment to sales contact, and a rolling report on number of times contacted. Would love to hear from the community on a workaround for this report or if there is another tool on the market that can provide this. 

Regular Contributor

You can get number of times contacted. There's a HubSpot default property for that. 

Occasional Contributor

I agree completely. They have last contacted, but not first contacted (by salesperson). I was flabbergasted to find out that this report is not an out of the box report for Hubspot, let alone possible at all. Insanity.