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Filter Deals by associated Products

Our Sales team would like to be able to filter Deals by Products related to the Deal.


Today we use (probably too many) Deal Stages/Pipelines to distinguish which product someone is interested in purchasing. This way of tracking products seems duplicative now that HubSpot has the Product object on Deals.


Ideally, Marketing would also love to be able to trigger workflows, build smart lists based on Products. (For example, if a contact is associated to a Deal with Product X, and the Deal Stage is "Closed Won", trigger an onboarding nurture series relevant to Product X.)

HubSpot updates
27 Comentarios
Nuevo miembro

Once I'm using products feature on Hubspot I assumed that filtering deals by product it will be a easy (and obvious) task - but no.


I have speciallized teams for each product, so it's very important for us to filter by product and also use as workflow trigger. 


THIS IS A MAJOR ISSUE FOR US. We don't want a million deal stages and we use the product object as a major filter for us when looking at our pipeline. PLEASE ADD THIS ASAP!!! 

Colaborador ocasional

It's hard to believe this isn't supposed to be possible. But it really is so. We need this feauture too, please.

Nuevo colaborador

Hi HubSpot,


Any update on this? I know that it's due to the object that deals were built on, but this would make the product's feature much more applicable to sales pipelines/ reporting. 


Has there been any movement?

Colaborador ocasional

We too have a need for this functionality. At the moment there is no proper way to report on the different products that our owners are selling split out by the specific deals. We want to be able to report and trigger workflow based on this association. 

Nuevo colaborador

Updates on this?!


It's been almost 2 years now. And this post has a lot of upvotes. I'm confused how we can really use Products if you can't automate or filter with them....

Colaborador habitual

Arun the "OG" of this old issue piping in here: Now that Hubspot has the "Quotes" feature (which BTW is great), in which you insert "products", this becomes even more important.