HubSpot Ideas

karstenkoehler

Exclude internal contacts from marketing email analytics and form submissions reports

Hi there!

 

At the moment, there isn't any option to exclude employee activity from counting towards forms analytics, marketing email analytics or campaign analytics.

 

For the general web analytics this can be done by excluding IP addresses, however not for other tools in HubSpot.

 

Why is this important?

  • There needs to be a way to test conversion paths (click marketing email, submit form on page) without skewing the conversion rates before even launching a campaign. (Deleting contacts after testing doesn't do the trick, they still remain part of the email and form analytics.)
  • Especially in larger companies with a lot of employees testing assets, this makes forms and email analytics unreliable.

 

Thank you for looking into this.

10 Replies
danmoyle
Recognized Expert | Elite Partner

Definitely would love this. Great idea @karstenkoehler !

AndrewSowah
Member

Great Idea @karstenkoehler this would benefit activity we are currently undertaking especially with traditional hierachical structures where sign off can have many internal touchpoints. 

JLamb14
Member

I just needed this feature the other day! Great idea. 

Bhumika_Bhatia
Member

This will be so useful for us too. For one of our campaigns we can see 2 form submissions - there our details i.e. but thats just us testing...and those form submisson aren't real. There isn't any way to exclude them and hence the report is unreliable and screws the figures up.. What's the best practice to avoid this situation?

dhika
Member

This is indeed long overdue. I remember having a conversation with the Support team 2 years ago for this feature. Technically, you can create dummies for assets you need to push online and ask your team to test it. And then clone them so you start fresh. But, I'm just one paranoid person that something could go wrong in the cloning and re-pushing live process. So this feature would definitely help a lot.

 

At the moment, I just accept the analytics as is and have in mind ± 10 views or 2 submissions on my metrics reporting.

nblout
Member

This would save a lot of unnecessary conversations surrounding campaign performance in the stakeholder meetings. Looking forward to an updated feature for this as soon as possible! Hopefully, it is high up on the list for near-future release updates.

Gulay
Member

I don't even understand that this options is still not available. Hope it will be there soon!

GwenH
Participant

It'd be great to see this feature implemented ASAP...

EEngsted
Member

This should have been implemented a long time ago,  we can't really use the conversion rates that HS calculates which means that the feature is basically useless Every time in my company will have to note down how many internal tests we have done and then exctract that from the final number and calculate the CR manual. What a mess! 

HDarling
Member

Our company is fully remote and we are dying for this solution!