HubSpot is removing the Marketing Lead Score and with this my ability to track my contacts activities related to several important activities - one being our external webinars. We use a webinar provider to host our webinars. We are not the host and therefore important the data into a property field created in the contact section. I have used this since 2023 successfully to track interest in our products and business. With this feature being removed and no feature to replace it - I will be left with no option to track this information. This will have a very negative affect on our work - as this is a HIGH indicator of interest and buying power.
The ACTIVITY SCORE in the new Lead Scoring Area needs to allow a user to add any property and assign a score to it - just like the MQL did.
