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Email Reply Tracking

It would be great if Hubspot had the ability to track how many replies I got to my marketing newsletters. A lot of our newsletters are designed to get people to reply to them instead of having them click on something, so really the reply rate is what we want to measure over CTR.

 

Each newsletter is sent from a dynamically populated email address (based on the sales rep who is working with the lead), so it's pretty impossible to track this by just monitoring an inbox. 

HubSpot updates
Email Reply TrackingHubSpot製品開発チーム
changed to: In Planning
02-15-2019

Hi all, wanted to share an update here. First off, we have definitely been paying attention here, and have been following along closely with all your feedback. Apologies for the radio silence, we didn't have anything super meaniful to share at the time. I have some good news, we totally agree that this is a very impactful feature for the HubSpot product and are doing a lot of research right now to identify how and when we can make this possible. We want this to reach it's full potential, including offering capabilites to enroll/unenroll from a workflow, log replies on contact timelines, offer list segmentation, rich email reporting, the whole kitchen sink. 

 

We'll be deep in planning and research for a little while on this so we may not have a beta soon, but I wanted to let you all know that there is light at the end of this tunnel and that your feedback was not falling on deaf ears. Bear with us on this, there's a lot to this feature but we think you're going to get a lot from it. スマイリー ハッピー

Email Reply TrackingHubSpot製品開発チーム
04-03-2017

For some of our email marketing campaigns, our goal is to encourage a response/dialogue with their sales rep who is sending the email. It would be very helpful if one of the email marketing analytics we could track were replies sent to the "From Email Address". Ideally, "Out of Office Replies" would not be counted in this analytic.

101件のコメント
ianpetzer
常連投稿者

Was so dissapointed to find out after we had moved our whole company to Hubspot about this abyssmal lack of functionality. Would've been a dealbreaker  but now its so hard to move away from Hubspot after moving all our of data into the CRM.

 

The only thing worse is the poorly labelled logic in the workflow designer which allows you to think you are creating workflows that take customer replies to your marketing emails into consideration in the workflow logic but in fact are only looking at replies to "sales" emails.

 

Took us months to figure out that engaged customers that were talking to a sales consultant were also being sent automated marketing emails.