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Email Client Property for Use in Lists & Scoring

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Status: Idea Submitted
CTodd
Submitted by on ‎Sep 20, 2021 4:38 PM

With Apple Mail's privacy poicy updates, open rates are becoming less accurate and viable as a data point.

 

For teams that use email open data to drive lead scoring or other active list crieteria, it would be nice to be able to exclude users of Apple Mail. An email client property for use in lists and scoring could help customize as email clients roll out privacy measures that impact certain email engagment.

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1 Reply
elanashama
Top Contributor
‎Sep 29, 2021 10:46 AM

Definitely! I've seen this sentiment mentioned throughout the HubSpot community in multiple posts.