Drill-downs for Sequences Open/Click Reporting

We've recently added a break-down table with open and click reporting, but there's no way to see the contacts that are actually opening, clicking, replying, and booking meetings on sequences. This report is currently only helpful for evaluating the effectiveness of a sequences, but users want a report they can take action on and better understand the full picture. 


We need the ability to click the % and see a list of the contacts that have opened or clicked the specific sequence.



HubSpot updates
18 Replies
HubSpot Product Team
HubSpot Product Team
updated to: In Planning
Regular Contributor

Can we get the ability to report on how many contacts a user has enrolled in a sequence? We want to build lists based off this kind of activity but there doesn't seem to be a way to surface this kind of information.

Regular Contributor

This will be really helpful to see.  As a workaround for the reporting not being in existence yet, I've been using the following process:


1. Create a new multiple checkbox custom property for "Sequence Membership"

2. Assign all contacts imported or included in the sequence a value (title of sequence) for that property.

3. Enroll contacts and run your sequence.

4. Create a filtered contact view with the following filters:

    - Sequence membership is any of "[insert value for title of sequence]"

    - Recent sales email open date is after "[insert date sequence started]"


Then, you can see who has opened emails from your sequence.  Hope this helps someone.



Regular Contributor

Providing which contacts opened which email in a sequence, as well as what links they clicked on (if any), is basic functionality required by Sales to be able to follow up with the contacts i.e. via phone or other prospecting means.




New Member

I find the Hubspot reporting for sequence tracking useful. However, I would like to see who comprises the group of "clicks" in each email that goes out.




Your support team offered the following:


Currently there is not a way to create a list based off of contacts which have clicked on a link within a Sequence. In order to view which contacts have clicked on a link in the emails, this can be done by viewing the individual contact record, or by using your Activity Feed.

New Member

Seems very logical to view these since we are able to access open/clicks on single contacts. Can't believe this is not a functionailty yet it was first reported 2017? 

Please inform once this is completed. 

Occasional Contributor

Yes please! We'd like to contact people that opened our emails but didn't reply...

New Contributor

Yes, please!!!!!

Regular Contributor

At the moment in the Sequence overview page, we are able to filter:

  • Enrolled, no response yet
  • Sequence ended, no response
  • Manually unenrolled
  • Contact booked meeting
  • Contact replied to email
  • Errors

but it is not possible to see which specific contacts have opened/clicked on emails in a sequence, only the generic open rate is available. It would be great to have these options.




At the moment the only way around would be to make a list where you use Recent Sales Email Open Rate is Known and Now in Sequence is True, but this won't be an efficient way to keep track as time progresses.


Or another workaround would be navigating to the contact records and examining the activity there in the Activity Feed.

New Contributor

Yes... please. Great idea. I'd use it.