Customizable Shopify Hubspot Workflows

Currently, the Shopify-Hubspot integration makes it so that any workflows you wish to publish must follow a strict format. For example, the "abandoned cart" workflow requires that three emails be sent out to customers. Requesting a feature to revise this workflow like any others (and to ideally have it fully editable within the Hubspot workflow page rather than on the eCommerce page)

HubSpot updates
dorecchio Regular Contributor | Silver Partner
Regular Contributor | Silver Partner

I totally agree with the need to have more control over workflows and emails. 


For example, we are trying to edit the abandoned cart email. I would like to insert the abandoned cart link contact property record as the data for a textual link in a rich text module in an email. So as an example, embed the link into text: click this link to complete your purchase. This capability would eliminate inserting an ugly URL into the email. 


An additional idea that relates to workflows is to trigger a workflow based on "browse abandonment" for contacts in our database. If a contact views one or more store pages, we would like to be able to trigger a workflow to then send an email. 


Although the shopify integration works, it is lite on features. 

- Dave