This feature will be useful for Revenue Operations or the leadership or the management who will want to take decisions based on attributions
There are three reports that I want to achieve and had applied W model for all the reports
1. Attribution of Deal Creation, for New business in the FY 2025.
2. Achieve the touchpoints of the contact until the deal is created, for New business in the FY 2025.
3. Achieve the touchpoints of the contact that until a closed won deal is created, for New business in the FY 2025.
Problem - For all these reports, the interaction type I have used is UTM Source - but I need Lead Source Drill Down 1 to have a more granular view. The filters do not support any custom fields and having this can be better to get reports.
Another Example is, whenever I want to find how Adwords has contributed for qualified deals for Q3, I would need to add a custom field called Qualification date to the filters, which right now is not available
