HubSpot Ideas

MMeredith

Cross-Platform Dashboard - Custom Reporting for Campaigns

The marketing team for our organization is seeking the ability to have more customizable dashboards for campaigns that would include the following capabiliites:

  1. Ability to measure our campaigns performance using Hubspot's dashboards/analytics across all digital platforms: Facebook, Instagram, Youtube, LinkedIn, Twitter, Google Analytics (Tracking URL's), Email Campaigns (HubSpot), etc.
    1. Ability to put together a report/dashboard In Hubspot that contains all of the data across all platforms used for campaigns
  2. Ability to save sections of the campaign analytics to the dashboards/reports as widgets
  3. Compare and contrast different campaign data together via dashbaords and reporting
    1. (i.e we are an international organization and would especially like to further breakdown of our campaigns and how they performed in our designated regions around the world)
    2.  
  4. Map data from post posted outside of HubSpot - OR have the ability to import data into Hubspot from the social platform itself and then being able to modify campaigns with this imported data
    1. i.e Instagram organic posts -- being able to import data from the native app and update campaign analytics with this additional data

Those are just a few suggestions but really what we are looking for is to be able to flush out the campaign analytics further to be able to further analyze them via the dashboard widgets/reporting. If HubSpot were able to do this, this would save us SO much time in reporting and give us the ability to spend more time analyzing our campaigns.