Create a Report That Captures Form Submissions

Need a report that captures which forms have been filled out the most so I can see the running total on my dashboard. This would give a quick view of the amount of contacts captured and which channels captured the most. Currently, you have to go to each contact and look individually to see where they came from and what they filled out. Getting a top line view of the most used forms would be helpful.

19 Replies
New Contributor

Basic reporting. I'm surprised this is not possible. 

HubSpot Moderator
HubSpot Moderator

Would be really beneficial to create a report based upon top form submissions and conversion rates, etc... 

New Contributor

I upvoted this and actually thought it to be a default report type in Hubspot. Let's get this one implemented asap. 


Here is a snippet description from my ticket which prompted me to vote for this idea:

"The report should show: WHO has converted on our website (in particular on our Contact form) and HOW is the follow-up going? Ideally, I would see "Contacts who converted on <Contact form>" eg last 30 days and following that, "Email activity" or similar with these contacts - all to make sure we are following up and doing so in a transparent way to ease collaboration in our sales team."

New Contributor

I've run into the same issue. It would be a great feature to have!

New Contributor

I would like to re-iterate our need for this report type. We are constantly having to do manual screenings, review, reminders, discuss who will keep track of follow-up internally, all because this report type is not available. 

It would no doubt be of great use to other Hubspot customers / users as well.

Please consider moving this one up the ideas list, thank you.

New Contributor

I need a graph that will simply display the total and specific form submission month-over-month. I don't necessarily care about net new contacts or anything like that. I just want to be able to show the total number of demo and pricing requests month-over-month on a dashboard. Everything available on the dashboards currently is contact driven and won't allow you to measure conversions time period-over-time period. I can pull it from the forms section of HS then track it in excel but I really need it on a dashboard. The data is there. HS just needs to provide the ability to display it. 

New Member

Completley agree. For any digital marketing activity reporting and analytics are must have.


At this moment in time, report on form SUBMISSION (demand generation) not within a contact based report is not available and creating this type of report is not yet directly achievable unfortunaltely. But this is what my management is asking for.


1/ The actual Form submission report is based on CONTACTS instead of SUBMISSION. Eg: I organise a monthly customer event. I use the same event registration Form in for each event. So the same contact can submit the event form if attending several events. My actual REPORT shows 64 (contacts) vs 88 (form submissions) registered in Marketing / FORMS.


2/ I set up the report FILTERING only French (FR) related forms. Other forms (such as Italian) that are not included in the filter show in the report. Why?  Because this is a CONTACT based report . This means that when applying the filter of 'create date', 'form submission' and 'conversion date' HubSpot is actually pulling a list of contacts who were created in 'all time', who have filled out one of 'FR' forms and who have filled out a form in the past 3 months.


So, this does not mean that a list of contacts who ONLY filled out the listed forms is pulled. As we are choosing 'form submission' as a property to display in the report it is showing us the list of contacts we pulled using our filters along with all of the other forms this group of contacts have submitted in the last three months.


So the result is completley useless ... The report is showing incorrect numbers and incorrect forms...


Occasional Contributor

Yes, please. This seems like a basic feature. Upvoted Smiley Happy Thanks for sharing this idea.

New Contributor

Totally agree, would be great to be able to generate a daily/weekly report on all submissions on our landing pages, to be able to send on to our sales team to inform them about who's engaging with our content. Upvoted!

Occasional Contributor

We use forms as "applications" in many instances. Would be great to just pull a report on # of apps submitted! I have a workaround for this using events, but it seems unnecessary.