Create Linkedin Ad Audiences from CUSTOM 'Company Lists'

bcg

Hi!

 

I love that we can now create Linkedin audiences from 'Company Lists' in the Ads Add-on...thank you! 

 

That said, I am currently only able to create Linkedin audiences based on 'Company Lists' that look to be linked to the Hubspot property 'Ideal Customer Profile Tier'.

 

  • Target Account
  • Tier 1
  • Tier 2
  • Tier 3

...meaning that I only have 4 company lists to work from - not ideal. 

 

I would like to be able to define my own custom 'company lists'. 

 

I tried editing the 'Ideal Customer Profile Tier' property and I WAS able to add new custom values to this property:

 

https://www.screencast.com/t/D2Y7gnlEg

 

Unfortunately, the custom values do NOT appear in the Ads audience builder dropdown above.

 

https://www.screencast.com/t/rUaP7Mnhpcp

 

This is a small fix and would make this feature EXTREMELY POWERFUL to run lifecycle / Account-based ads.

 

Please help! 😉

4 Replies
PaulSaaS
Participant

Yes! I agree 100% with bcg  on this!

The lists don't work if you are targeting more than 3 industries that are unrelated to each other

Status updated to: In Beta
katie_koenig
HubSpot Product Team

Hi! You can make custom company lists, but it requires you to be in the Company List beta. Please reach out to your CSM in order to be included in the beta. Once you are in the beta, any custom company lists you create will automatically show in the Ads tool as company lists you can sync with LinkedIn.

finn
Top Contributor

+1

Status updated to: Delivered
katie_koenig
HubSpot Product Team

Hi everyone,

 

I’m Katie, the Senior Product Manager for HubSpot’s Ads tool.

 

I'm very pleased to announce that this feature has been Delivered to all Marketing Starter and above customers. More information can be found in this knowledge base article

 

We could not have built this feature without your help. Thank you all for taking the time to submit, vote and comment on this Idea.