Currently, HubSpot only offers a single subscription type for WhatsApp, which is automatically set to "All WhatsApp Notifications." It would be incredibly beneficial to allow the creation of custom subscription types for WhatsApp, similar to what is already available for email:
Screenshot of available subscription types in HubSpot
Our clients, particularly those with multiple business units, require more flexibility in managing their WhatsApp communications. The ability to create and manage custom WhatsApp subscription types would allow for more targeted messaging, improved customer segmentation, and enhanced user experience.