HubSpot Ideas

Nariman

CTA for sales sequences

I believe it is necessary to have a CTA feature available for sequences too. Now, the sales team only can insert links, documents, photos, and videos into these emails. 

6 Replies
klempit
Member | Elite Partner

This reduces effectiveness of sequences b/c reps cannot see in the contact record when someone clicks a link in sequence-drive email.

Bkatta
Member

We should be able to include CTA's in the sales emails as well. This can help marketing team do their part in find leads for sales.

 

ValentineSchmit
Participant

I agree with Bkatta !

hunterpecoraro
Member

It would be very helpful to be able to use CTA's in email sequences and have the in-depth tracking and analytics that CTAs provide for sales. 

toolsadmin
Member

We are finding that click/open rates in sales engagement sequences are unreliable engagement metrics as they are often impacted/falsified by automated processes and spam filters. Having the ability to use CTAs in sales engagement sequences with more robust analytics would be impactful for our sales and marketing teams, would reduce redundancy in content, and would also streamline things across the organization as a whole. 

ringer135
Participant

Converting contacts is a big priority for us. Being able to add a pixeled CTA to sequences is very important. Pretty dissapointed this isn't already developed...