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We need a bing ads integration ASAP. You have google ads integrated, it would really be helpful to have the same interface with Bing ads so we can monitor traffic and conversions down to the Keyword level on our Bing campaigns.
How long until that integration is up and running, you are integrated with LinkedIn, this doesn't make sense, put some energy towards Bing please.
@hollisbhub can we have an update on this? It's going to be 5 years since this post was created? Half a decade is a loooong time to analyise something...
I spoke to my account manager about this, who in turn approached the PM overlooking Ads tool in HubSpot. This is the response she got:
Unfortunately a Bing Ads integration was bumped from our 2022 priorities due to changing advertising landscape with new privacy regulations. We are hoping to integrate Bing in 2023.
They have been saying they will get this on the roadmap for 2 yrs. We are currently discussing our renewal for enterprise and frankly it is a tough sell internally when so many other companies offer Bing and AdWords integration out of the box. Big move to switch away but makes me concerned about what else they may not be improving on that matters vs. the fluffy stuff they are always updating. (really we needed the list builder changed for the worse?) We now spend 20% on Bing ... I never thought I would say that, but our CPA is much lower.
We increased our Bing spend dramatically as a test in October. The leads increases were substantial, enough that if even half pan out it will be a massive win. Encourage others to at least test it. I was very reluctant and then surprised at the results. We now just export a list of paid search and then pull out the referring sites that include Bing or Yahoo.
Is there an update on adding Bing/Microsoft? Would love to track performance for all paid network as we can do for Google, Linkedin and Facebook. Currently that's a lot of manual export to get this data sync for Bing.
This is absolutely needed. Many of our clients are a bit older and they tend to use Bing as a search engine because it is the default engine for many computers - they never change to another browser. We would love to know if our ads are capturing our target audience here and Google is only part of the picture.
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