HubSpot Ideas

GBcutler

Better reporting for Playbooks

We are starting to use Playbooks for sales and customer success purposes. It would be great to be able to create reports for the number of times they are used, and also by play book.

 

Currently Playbook activity is not identifiable as a reportable activity when building reports.

64 Replies
PFaria85
Member

Today, the sales prospecting area is being fundamental to qualify its MQL records in opportunities for this, the sales management of the SDR team increasingly needs indicators and reports for decision making and improvement of the team's performance. The use of playbooks is growing mainly with new features and linking properties. But we have no way to generate reports of this use of the created manuals. When will this be possible?

hollyearly
Participant

PLEASE implement this. For the cost of the service, this should already been in place. This is the only way without clicking in to every single account to know a playbook is properly being followed for all contracts.

Em111
Participant

Totally agree on this. We have a playbook that was already in use that I need to update so that answers go to custom properties instead of just sitting in the activity log of the record it's used in. Currently, there's no way to work out which records have already used the playbook so that I can copy and paste the info into the properties.

 

Reporting on them and even being able to see a list view of the contacts/record that has had the playbook applied is 100% needed.

EAube
Participant

Absolutely! We could do so many things with playbooks and reporting is a big gap currently.

 

Do we have an ETA on when this will be looked at?

RKemp4
Member

I'm surprised this hasn't been addressed yet - clearly it's missing.  I'd just like to collate all the data from a playbook into a very simple report so that we can use the feedback - even extract to excel would work for me.

binanoniface
Participant

This would be so important - we work in the recruitment industry and we are using Playbooks for our Recruitment Vetting calls. Not being able to report on when a playbook is completed is hindering our operations. 

MHarp
Participant

I want to be able to pull into a report the responses so that when our team collaborates on where to place new members, we have that data in hand. 

EAmoroso
Contributor

This would be a really useful feature. +1

PGarcesLamber
Participant

we absolutely need to review playbook's performance

ARotteck
Member

We desperately need reporting on playbooks. Our sales team uses them to gather key information and also show what resources are most helpful.

 

Currently, I'm having to gather the notes from calls, export them to an Excel sheet, and then write a formula to count how many times a certain item appears. 

MereMcV
Participant

Please HubSpot!!! I have to create so many extra properties when really, it could all be based on playbooks. 

VADo
Participant | Platinum Partner

Totally agree! 
1. Playbooks should become part of the report data to evaluate answers.
2. There must be a filter to showcase contacts with a logged Playbooks.

GLee3
Member

Yes this is greatly needed otherwise how can you asseess the usage/effectiveness of playbooks! 

Dr_Aur
Participant

We have to create many extra properties to have the possibility to track something. Need this feature! 

KEllis65
Member

We would like to use Playbooks but need to be able to report on Company / Deals to show which have playbooks attached to them. Where playbooks have not been created etc. 


Would also be useful if we could report on the data captured in the playbooks too. 

DVivacqua
Member

Sim, também consideramos muito importante conseguir gerar relatórios a partir das respostas dos Playbooks!

HHunt1
Member

Definitely need better reporting for playbooks. If we upgrade to enterprise, we benefit from the option of using dropdown select answers in playbooks as opposed to just free-text notes. If we did that, it would be great to then report on answers that are given on a playbook. 

ADavidson
Member

I've found a warkaround for this.

 

Set the Playbook submission to log as a Note rather than a Call. You can do this in the Playbook's settings when editing it.


You can then create a report on Notes logged and set a filter to filter by Note body contains any of * your specific word or phrase*.

As long as the Playbook contains this specific word or phrase this will allow you to report on number Notes logged from the Playbook submission.

I also Activity Assigned to to the report we can see volume of logs by rep.

 

Within the playbook we also have a list of answer options which has allowed us to report on the answer too by additing an additional Note body filter for the answers. I then setup a dashboard with each answer option as a separate report.

 

Yes the answers are editable text afterwards within the Note body but providing this isnt edited after it works perfectly. Also ensure you set the answers to required on the Playbook so that every log has a response that is then reported on.

 

Hope that can help.

AStrong5
Contributor

Another vote for playbook reporting.  We just launched NPS/customer surveys. We have a playbook created for our CX team to log detractor follow-up calls and feedback. At a high-level, I'd like to be able to see how many contacts have the playbook completed (without having to use custom properties in the playbook or required fields).  

TXu5
Participant

Please make this feature avalible, it would be a huge help!