Attribute Call Activities to Marketing/Sales Campaigns
Enable the ability for customer-facing reps to select specific marketing and/or sales campaigns when logging a call in the HubSpot CRM. This will help with activity attribution to specific campaigns, which will contribute to campaign effectiveness measurement and revenue attribution.
Ideally, this would be a dropdown in the activity logging box/screen that comes up either on the web or mobile app.
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This would be very helpful for us, as our reps often get phone calls in response to our email campains. There does not seem to be a way to attribute the inbound call to a campaign.
Direct calls and emails resulting from a campaign are very important indicators of campaign success. Not being able to associate these with a campaign is a huge flaw in the HubSpot reporting platform. It is frustrating that we are not able to view direct calls and emails resulting from a campaign in the campaign performance report.
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