Attaching Offline contacts to a campaign

[alivia]

Hey,

We need to be able to attach contacts we upload to a campaign in Hubspot.

Let's face it, not many companies are 100% online, we all go to events and attend conferences where we get contacts, or even do hosted paid and are given lists of contacts (who have downloaded our content, not outbound).

Salesforce allows us to attach contacts to a campaign with a workflow, could be an idea.

It would also be useful to be able to attach contacts to a campaign for "deal source" purposes > when we send an MQL to an SDR, they get in touch, and the person forwards them to someone else in th company, so we can also attach that person to the source campaign!

Because I don't have this posisbility, I have created a set of altnerate custom sources to track my marketing activities ROI and it is not fun.

Please find a way of doing this!

Cheers,

Alivia

[alivia]

Hi all - this feature is now in public beta. Check it out here. Please continue to share feedback either directly throught the beta CSAT feedback or in this thread. 

[alivia]

Hi everyone, 

My name is Jenny Mueller and I am the Product Manager of Campaigns since last year.

I have changed the status of this request to 'in Planning', meaning that the team and I are working on a solution for you, available within the next couple of months. Once we have more precise beta launch dates to share, I will post another update in here. In that update, I will also share a link to a survey that enables you sign up for the early beta of the feature so you can provide any feedback. 

If you have any questions in the meantime, please let me know. 

Best regards,

Jenny Mueller 

[alivia]

Really appreciate the feedback.

It's true that for now contacts added via a list will show as influenced contacts and revenue. This is the first step towards a cleaner way of associating contacts to campaigns. The issue that @mark-franken and @aericks2  is describing is on our roadmap. And, as Revenue Attribution gets built out further in Marketing Hub Enterprise, we plan on delivering even more robust multi-touch attribution that includes offline and custom interactions. 

@kbjornaas We hear you 🙂 This is a system limitation we're working with at this time. While we work on performance & infrastructure improvements, I'm interested to know how you plan on using lists with campaigns. How often would your campaigns need more than 5 lists? What's the use case? I'd love to pass any examples along to the team. 

[alivia]

We've been closely following your feedback on this thread, and we heard you. We're excited to let you know that it is now possible to associate lists with HubSpot campaigns. Have a list of contacts from a recent tradeshow? Upload them to HubSpot and add that list to a campaign. 

To get started with added lists to campaigns, navigate to any new or existing HubSpot campaign. From here, click "Add Assets" at the top right and you'll see "Static Lists" as an option. You can select up to 5 static lists to add to the campaign. Note that a list can be added to multiple campaigns.

After a minute, you'll see your Influenced Contacts and Influenced Deals metrics update to reflect the contacts from your attached lists. Any Closed Won deal in HubSpot that has one of the new contacts associated will roll up into your Influenced Deals and Influenced Revenue metrics. Also note that HubSpot will automatically de-duplicate contacts that may appear in multiple lists you've attached to a particular campaign.

Please continue to leave us feedback on the HubSpot Community, it positively influences the product development process, and we hope it positively impacts your experience as well.

[alivia]

@mark-franken We are currently evaluating potential solutions with our engineering team, but we do intend on delivering in 2019.

[alivia]

@mark-franken  The infrastructure improvements are actively in development. I don’t want to over or under promise in terms of timing, but we absolutely agree that these features are important and are working toward making them a reality.

In terms of the other idea thread: Parent/child campaigns are also something we’ve discussed as part of our roadmap. There are many exciting improvements on the roadmap for the Campaigns tool and we’ll provide updates as progress is made!

[alivia]

Hi everyone -- I'm here to provide an update on associating contacts with a campaign. 

We hear you loud and clear, and we agree that this functionality is important. We're currently making some infrastructure improvements that will take campaign reporting and associating capabilities to the next level. 

You may have noticed some of the recent campaigns updates in this post, the good news is that these are just the tip of the iceberg. There are some exciting improvements on the roadmap for the campaigns tool, including the ability to associate contacts / offline sources. 

We'll be sure to update this post when more information is available. Thanks!

[jeremypyles]

Ugh...99% of the world is offline and while it would be nice to get access to potential customers electronically, we're still humans. we meet face to face. we go to trade shows, we do print advertising that lead to XLS imports. We speak to each other at lunch-and-learns, meetups, coffee shops...

Not everything is digital. I love HubSpot but I'm gathering that the marketing automation beast just doesn't understand humanity and CONNECTION and that a HUGE percentage of it happens offline...

Hubspot, we're human. 

We want to add humans manually to our campaigns.

Please be human back and listen.

[PCarey]

I can't belive this basic functionality is not present after almost 6 years of requests. Hubspot, please listen to your customers.

[jeremypyles]

This Idea now shows a flag of "In Planning" phase at the top.

@hubspot team - can you give us some basic info to let us know what you're thinking and a rough timeline?

[JennyMueller]

Hi everyone, 

My name is Jenny Mueller and I am the Product Manager of Campaigns since last year.

I have changed the status of this request to 'in Planning', meaning that the team and I are working on a solution for you, available within the next couple of months. Once we have more precise beta launch dates to share, I will post another update in here. In that update, I will also share a link to a survey that enables you sign up for the early beta of the feature so you can provide any feedback. 

If you have any questions in the meantime, please let me know. 

Best regards,

Jenny Mueller 

[warrendavey]

@JennyMueller  - So excited for the beta!!!  Please please consider us for this awesome adventure! Thanks!

[MFranken5]

@JennyMueller  can you share what the planned solution is? Shay has been on here previously with plans for a solution and others before him and what gets rolled out really never addresses the core problem. 

[MAhrend]

@JennyMueller, great news. Please keep me updated - would love to participate in the beta once available.

[Joshua_McQueen]

@JennyMueller Is there any update on the status of this functionality?

[jeremypyles]

@JennyMueller - my company would love to be added to the beta as OFFLINE campaigns have been a sore spot for us for the past 10 years with Hubspot...

Jeremy

[MFranken5]

@JennyMueller any updates? It has been 3 months since you teased us with progress on this very, very, long overdue request.

[vanvlj98]

@JennyMueller we're all anxiously awaiting an update on this feature for better tradeshow/offline attribution....when might we see the next update post?

[PHix]

@JennyMueller also waiting an update on this as the summer is conference season for our industry. Especially given the limitation of only 5 static lists per campaign (and no active list attribution), this is a time consuming issue to deal with. 

[MFranken5]

@JennyMueller  "If you have any questions in the meantime, please let me know."  Can you provide any update? It has been 7 months since you posted. And Hubspot has been promising to address this for several years. 

[Rgagnon]

It has been eight years since I originally posted this as an issue.  There are HUNDREDS of responses with all marketers asking for the same thing.  When will Hubspot listen to the community requesting this very simple upgrade?

[jeremypyles]

I just saw a "Custom Events" menu item in Reporting and Data > Custom Events that i've never seen before in Hubspot. 
Haven't had a chance to test it yet but this seems to be the thing that we've all been asking for for years!

[RMüller7]

@JennyMueller can you give an update on this?

[Alexandra-rico]

Great to see it's in development @JennyMueller ! please let us know once the survey is ready and where can we sign up for the beta! 

[jeremypyles]

I had a conversation at anan early  inbound conference, maybe 11-13 years ago with HubSpot Product team and said you know we're all humans and here we are at a off-line in person event, wouldn't it be nice if we could actually track this event in Hubspot and see how the campaign performed?

I've been waiting a long time for this… Thank you, Hubspot for listening.

[Rgagnon]

They are obviously not listening.  This thread I started on this topic is more than 10 years old and nothing's ever been done about it.