HubSpot Ideas

eoswald

Approval Process for Social Media Posts (with Notifications)

HubSpot needs to have an approval process for Social Posts that send notifications for post approval to authorized users.

  1. User A drafts a post and submits it for approval
  2. User B gets a notification (email, slack, push, sms etc) that an approval is pending
  3. User B can approve or deny post
HubSpot-Updates
Status aktualisiert zu: In Development
June 17, 2025 09:08 AM

Hi everyone! My name is Hallie, and I'm a Program Manager on our CXM Team. A feature for an approval process for social posts is currently in development, and will be available for Marketing Enterprise customers. We should have more updates about any release dates soon, so keep an eye out. Thanks! 

Status aktualisiert zu: In Planning
September 12, 2023 10:17 AM

May 20, 2020 06:58 AM

Hi everyone, 
 
My name is Jacqui and I am the product manager of social. I wanted to reach out regarding the update to this idea being marked as "being review." Thank you to everyone who has upvoted this idea, shared your use cases, and added your thoughts and opinions over the past several years. We are currently implenting some technical changes that will allow for this feature idea to come to life in the future. 
 
The ideas forum is one of many channels through which we receive feedback at HubSpot in conjunction with a number of other sources, including user testing, and in app-feedback. As you can imagine, the amount of feedback we get across all feedback channels is massive, so while ideas are very critical, they are a piece of the data that we consider when prioritizing new features.
 
Please know that we are here and are listening in the ideas forum, and most importantly we would like to say thank you for your feedback and patience with this feature. 
 
Best,
Jacqui

Status aktualisiert zu: Being Reviewed
May 18, 2020 06:47 PM

99 Kommentare
MUsry
Mitglied

This would be an amazing feature. I would also like to select who on my team gets the approval notifications.

TheStark
Mitglied

Although there are drafts in social ..

 

there's not a workflow approval process .. in other words, someone can have the permission to craft content and load it up and even propose a publishing date (authoring) .. but another person(s) would be Editors .. users who could comment on the post, kick it back with feedback, or just rubber stamp the publication.  I've seen this in other platforms like Sprinklr or Sprout and no doubt in other dedicated social media platforms. 

 

This would make it easier for a company to review content before it accidentally slips out the door and manage the effectiveness/communication within the teams involved.

MVdevo
Mitglied

We would like to have this Enterprise feature. Any news?

PViaene
Teilnehmer/-in | Platinum Partner

Very bizarre that you can comment on a newsletter and on a blog post via Hubspot but still not on a social post. Is there another update where this is on the roadmap?

FGaletic5
Teilnehmer/-in
jasonmudd9
Teilnehmer/-in | Partner

We're about to purchase HeyOrca for this. It'd be nice if we didn't have to spend more money on social media software.

 

https://heyorca.com/compare/

CGwilliam
Mitglied

Really hoping this is rolling out soon now that they are adding approval capabilities to other tools like emails and blogs. We would love to eliminate our social scheduling tool outside of HubSpot to bring it under the same umbrella, but I do think it needs this and better reporting on social analytics before we would make the switch. 

ACariveau
Mitglied

Yes! We currently use Sprout Social and this feature is the best.  We are switching to HubSpot for other reasons and I'm disappointed this is not a feature.  For having a system that uses workflows, it would make sense to have an approval process for all areas.  

BSmith20
Mitglied

Just adding to the dogpile --would really love the ability to be notified of a pending social media draft, make edits, and then push to schedule the post. 

backflip
Mitglied

Yes, what is the update?

Status aktualisiert zu: In Planning
Leeyman
HubSpot-Produktteam
 
Kierstin
Mitwirkender/Mitwirkende | Platinum Partner

Thank you @Leeyman !!! Let me know when a private beta is ready or if you want to chat with a partner while in development. 🙂 

SMoan
Mitwirkender/Mitwirkende

Eagerly anticipate this feature! We'd love to try any beta coming. 

SZMJudit
Mitglied

It's poor that Hubspot not able to manage the social approval process! Really missing feature!

Suzanne33
Teilnehmer/-in

What a great idea! We use a different system to publish social media posts, but I used to use HubSpot and this would have been a great feature to have. (Maybe we'd even go back to using it, if this was available). 

LKakulapati
Mitglied

Hi, any idea when this feature will be released?

pdansey
Mitglied

With no approval mechanism we have to use a separate tool.

SAddis
Mitglied

We transitioned to Hubspot and stepped off Falcon for managing social, email and CRM in one platform. The lack of approval capability and tagging within Hubspot makes this much harder and is a real blocker when it comes to workflows.

COakley
Mitglied

Much needed

EmmaClark
Mitglied

Following this, a solid approval process is holding us back from using HubSpot to schedule our social, we have to use another tool.