HubSpot Ideas

eoswald

Approval Process for Social Media Posts (with Notifications)

HubSpot needs to have an approval process for Social Posts that send notifications for post approval to authorized users.

  1. User A drafts a post and submits it for approval
  2. User B gets a notification (email, slack, push, sms etc) that an approval is pending
  3. User B can approve or deny post
94 Replies
blinkertoon
Contributor

Any update on this?

 

Thanks.

RBurnett
Member

Has anyone found a solution to this? We are coming from Sprout Social, which has customizable approval workflows and is extremely user friendly so we are needing some typer of solution for Hubspot.  Anyone know if Sprout Social is able to integrate the content calendar? If we could do the whole appoval and calendar creation in Sprout, then export it and import it in to Hubspot, has anyone tried this? Or something similiar? 

danmoyle
Most Valuable Member | Diamond Partner

Would be great across at least Pro hubs, if not all. 

Kierstin
Contributor | Platinum Partner

We would love to see this! Adding comments and a smooth approval process, tickets or tasks could even play a role in this. Would love to beta if this goes into development! Thanks!

RRoberson
Member | Platinum Partner

I also would love to have this feature available. It would make the social process with clients so much easier when creating/planning and approving. Would LOVE to be a Beta for this feature. 

TWillert
Member

Love this idea! We were looking for this today!

ACorcoran91
Participant

Really hoping this comes in soon, glad to hear its being reviewed.

I was using salesforce social studio which had the feature but was an entirely separate platform to pardot. 

HubSpot is a far superior tool in gerenal but would love to have this additional feature. I couldn't find any add-ons and its something my team really need.

CBarbosa
Member

necessary!

DStern
Contributor

I'm new to hub spot, so this is two years of a product review? Really? This feature is a basic need for any business with more than one person.  Surprised to see this feature is still pending.  I guess I might have to keep my other social posting tool for now. Too bad really wanted a all in one solution. 

TashTag
Member

Have to say I agree with Dstern. The idea that so many users have to keep their other social products open while paying for Hubspot and not being able to use it is hectic. Relaly hoping this gets bumped up ASAP.

ACorcoran91
Participant

Is it possible to get an update on the review? 

Kierstin
Contributor | Platinum Partner

I saw the new beta for social publishing, and emails not have comments and approvals. Can we get those features into the new social publishing tools, please!? 🙂

ClaireR
Member

Would be great to see this update put live soon, it would really help with social media monitoring and mangement.

eoswald
Participant

This idea just had it's 4th birthday 🎂 🎉

The original feature request  was submitted by @Daria almost 6 years ago, marked as delivered, failed to actually diliver the feature that was requested, a "new idea" was submitted (which is now more popular that the original) and has been sitting "under review" for almost 3 years.

 

The lack of communication AND the lack of speed at which a decision to develop or not develop this feature makes me sad.

@jacquimalis  or @Daria is there any update on this? 

 

 

eoswald
Participant

I encourage everyone here to upvote this idea 

Approval Process for Social Media Posts (with Notifications) 

It is "Being Reviewed" but has seemed to have stalled and could use more community attention.

 

I created this idea after the first idea was prematurely marked as "Deliver" by HubSpot when they launched their "Draft only" social publishing permission to manage who can create draft social posts and publish social posts, as @Jnix284 listed in her comment. The feature delivered was definitely not an approval feature with notifications or commenting, but HubSpot considered the matter resolved... so the new Idea was opened.

HTB_Scott
Member

@eoswald  - interestingly, Kyle Jepsen dropped a video last week featuring the beta for an approval-based system for email, similar to what we're all clammoring for here. I asked him if/when this might make it's way to social, and his response was that it's not ready yet, but approvals-based workflows like the one in beta for email right now are high on the list of priorities for 2023. 

 

I totally get your frustration - I've held off two other industry-specific social platforms in the hopes that HubSpot will deliver this soon - but after using the email approval beta for a week, I can say it's going to be worth the wait. Crafted, not cobbled, is how HubSpot defined their work building the paltform, and I'm hopeful this will be a great solution. 

MS7
Member

Same here, we need to use external tools like Agora or Kontentino. HS is really behind with agency features in Social.

MS7
Member

"In review" for 4 years! Wow! 🤔 The bigger the company, the slower the process. Unfortunately.

MRubino
Participant

Very much interested in this feature being implemented (Planable does it in a great way) but the slow pace at which things are progressing doesn't leave me with much hope or positivity. 

HubSpot's social features are years behind everyone else. I was certainly expecting something from such a big company. 

 

 

Afd-mark
Participant | Gold Partner

We have for most clients Marketing Professional Hub.

People don't want to connect their personal account if they won't get a notification and approval. This is a missed opportunity.

Would be great to have this!