Allow Offline Marketing Events to Show Campaign Attribution
HubSpot just added the functionality for offline Marketing Events to be imported and associated to a Campaign. However, these events do NOT currently count towards any type of attribution. This feels like a significant miss in functionality.
Upvote for HubSpot to show Contact, Deal and Revenue attribution for offline Marketing Events.
Offline marketing events are a critical tactic in our Marketing strategy, so we need to be able to report of the effectiveness of Marketing Events. Typical need would be to report on the number of Leads, MQLs, SQLs and Won opportunities.
Attending trade events is a core tactic for our marketing strategy. Most contacts are therefore imported via an upload and attribution is linked to the upload not the campaign. Would be great to associate import list to the campaign and track the campaign as the source of the contact.
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