HubSpot Ideas

ryandgates

Ads Reporting in Dashboards

We'd love to have the ability to add in our ad performance on a Dashboard for automated reporting. Especially with the ability to select specific campaigns or ad sets to be included on the dashboard.

13 Replies
WillDekrey
HubSpot Product Team

We are in active development focused on bring ads data into Report which you can add to your HubSpot Dashboards. Stay tuned!

 

- Will (Ads Product Manager)

frankschouten
Member

@WillDekrey  Any updates on this? 

steved
Member

Would love to see this as well, especially for LinkedIn ads.

WillDekrey
HubSpot Product Team

We've released, in beta, to all Marketing Hub Professional, Enterprise and legacy Ads add-on customers, a set of new reports. These reports provide a visual overview of network-level performance across key advertising metrics as well as the ability to quickly see ad campaigns with the best/worst performance. They are available in the Analyze tab within HubSpot Ads and they can be added to reporting dashboards.

 

Current reports:

  • Impressions over time

  • Clicks over time

  • Contacts over time

  • Customers over time

  • Campaigns with highest/lowest cost per click

  • Campaigns with highest/lowest cost per contact

Vohkus
Member

More Ads data would be needed on the dashboard

WillDekrey
HubSpot Product Team

Hi @Vohkus - what additional reports/data would you like to see?

Beka
Contributor

@WillDekrey  we create a dashboard per campaign so being able to filter the new ad report per campaign or ad once they are on a dashboard would be awesome!

 

Cost per customer/roi on the current reports not just cost per new contact would be excellent.

 

Also the ability to have more of an overall sum of ad spend accross mulitple ads - we have several facebook ads/campaigns that are all under a single main hubspot campaign - since you can't assign a HS campaign to them, being able to filter a report to see overall spend and roi of several ads would be very benificial.

 

Thanks!

Yalgin
Member

It would be great to be able to build a multi-layer report where you can get ads data like: 

 

Ad Cost, Ad Sets, or Ad Groups across Ad Channels. 

 

I guess the best way to go is to be able to have these values as field values that can be added to the existing custom reports builder.

katie_koenig
HubSpot Product Team

The Analyze tab is now live to all Marketing Hub customers. Free & Starter accounts do not get the Customers chart.

SophieLU2
Participant

Hello, we checked out with Hubspot support team and they let us know to add our idea here.

 

It would be great to be able to make a report with specific campaigns: idea described here: https://community.hubspot.com/t5/HubSpot-Ideas/Marketing-Ads-Analyse-Select-Specific-Campaign-as-a-m...

 

Also, In Marketing —> in Ads --> Analyse: would be nice to have a graphic chart as we have for “Impressions” and “Clicks” metrics with the “Network Conversions” metric that we can see in the "in Ads --> Campaigns" tab (with different colour lines for the different metric types such as “Posts Engagements/Clicks/Estimated Ad Recall Lift”)? (cf screenshots below)

Would that be something that you could develop? 

Thanks for building awesome products 🙂

different colour lines for the different metric types such as “Posts Engagements/Clicks/Estimated Ad Recall Lift”different colour lines for the different metric types such as “Posts Engagements/Clicks/Estimated Ad Recall Lift”“Network Conversions” available in Ads --> Campaigns“Network Conversions” available in Ads --> Campaigns

yoni_grys
Participant | Diamond Partner

@WillDekrey would love to be able to show spend over time in LinkedIn as a starter.

 

Beyond that having CPL/CPC/CPM over time comparing different periods and different subcampaigns would be quite nice

TMCRBarlow
Member

@katie_koenig Would like to see CPC report

-nicole-
Member | Platinum Partner

Hi @katie_koenig @WillDekrey, would like to see HS Ads report which can filter by specific LinkedIn Campaign Name (rather than LinkedIn Campaign Group) and include metrics like amount spent, impressions, clicks, total contacts, cost per contact. Our client has many LinkedIn Campaign Groups because they offer many products/services so we need a table report that only shows specific campaigns.

 

Currently, our team has to manually filter by each campaign and log down the data in a spreadsheet biweekly which is tedious. This report will greatly reduce our workload so we can focus on other more strategic tasks.

 

Thanks! 😀

 

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