Marketing email reply tracking across HubSpot is currently in beta. Included with this new feature, are additional list criteria related to marketing email replies. This means that marketing email replies can be used in workflow supression lists or as workflow goal criteria, for the purpose of unenrolling contacts who have replied to certain marketing emails 😀
I’m Megan Legge, a product manager for HubSpot’s workflows tool. Currently, marketing email replies aren't tracked in HubSpot, and until they are, the workflows tool won't be able to unenroll a contact from a workflow based on a marketing email reply.
However, the greatnews is that the email team is currently working on marketing email reply tracking! Once that work is complete, the workflows team will be able to review introducing unenrollment functionality based on that reply information. To stay in the loop on the email team's work on marketing email reply tracking, please follow along on this other ideas forum post: https://community.hubspot.com/t5/HubSpot-Ideas/Email-Reply-Tracking/idi-p/2594
Thank you for your comments and feedback, and I will follow up again when we have more information.
When you are creating a workflow, instead of having to manually count out how many days to delay the next action, we need a calendar option instead. A pop up calendar that we could select the date in the month we want to set. That would be so much more efficient and accurate.
Marketing email reply tracking across HubSpot is currently in beta. Included with this new feature, are additional list criteria related to marketing email replies. This means that marketing email replies can be used in workflow supression lists or as workflow goal criteria, for the purpose of unenrolling contacts who have replied to certain marketing emails 😀